Adidas vs Puma - The Family Argument That Gave Rise to Sports Marketing - YouTube
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Amazon.com: Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports: 9780061246586: Smit, Barbara: Books
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New Collections From Puma and Adidas Bring Fandom to Your Feet - GeekDad
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The Famous Family Feud That Spawned Adidas and Puma | HowStuffWorks
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The Puma shoe that upended the 1968 Olympics and threatened Adidas - Sports Illustrated
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How Puma and Adidas' Rivalry Divided Their Founding Town for 70 Years
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